阿里巴巴,华为在国外注册商标有必要吗?

最新消息:华为在美国提交了Huawei Pay商标申请,这个可以在美国专利商标局查询到,这里就截个图吧:

从查询中可以看到,(APPLICANT) Huawei Technologies Co., Ltd. limited company (ltd.) CHINA Administration Building Bantian, Longgang District Shenzhen, Guangdong CHINA 518129于September 13, 2017提交了HUAWEI PAY商标申请。其主要项目有

IC 009. US 021 023 026 036 038. G & S: Computer and mobile software for processing electronic payments and for transferring funds to and from others; authentication software for controlling access to and communications with computers and computer networks; magnetically encoded credit cards and payment cards

IC 036. US 100 101 102. G & S: Financial transaction services, namely, providing secure financial transactions and payment options; bill payment services; providing secure commercial transactions; debit and credit card payment processing services; electronic payment services involving electronic processing and subsequent transmission of bill payment data; providing purchase protection services for goods and services purchased by others via a global computer network and wireless networks

华为为什么要在美国提出Huawei Pay商标的申请。这里有一种可能就是做好在美国开展电子支付的前期准备。其实不只是,象支付宝等等早就在美国注册成商标了,而且已经成功注册下来了。

至于其它更多的中国品牌在国外注册商标,这里就不一一列举了。

有些公司觉的注册国外商标,费用可能比较高,其实注册国外商标,很多地方都是有境外商标注册申请资助拨款,如在《2016年度深圳市第三批境外商标注册申请资助拨款名单》中,华为就有130000的款项。位列深圳第8。在这里也上个图为证吧:

商标俗称牌子,看来不论是国内还是国外,都很受重视的。